We will help your brand secure its identity. By creating or helping solidify a universal brand uniformity guide we ensure all communications from your company are interconnected across all channels. All functional and creative elements, including company logo, mission statement, taglines, email signatures, keywords to both use and avoid, color palette, font selections, acceptable imagery, and other variables are specified to establish brand standards and ensure consistent, accurate representation of your company.
Short- and long-term multi-channel marketing campaigns are our specialty. By leveraging the most effective media outlets to present your message, from digital outlets like social media and direct email marketing through physical avenues such as broadcast television or print media, we design and implement interconnected campaign strategies and supporting marketing assets to effectively appeal to your target audience.
We can help your digital presence grow far beyond your website. We maintain robust customer engagement through social media posts, responsiveness to direct feedback and reviews, email marketing, blog curation, and other digital efforts to positively impact your reputation and boost your online exposure. Continuous Search Engine Optimization of both your website and your social media accounts helps your business rise to the top in search ranking while our advanced targeting tools can help ensure your message effectively reaches your intended audience. By seamlessly blending and managing these digital tools we can help cultivate your online presence to grow into real-world reach.
Compelling assets are at the heart of any effective marketing campaign. Our in-house content creation team is proficient in graphic design and animation, copy writing, audio capture and engineering, still photography, and video production. Marketing campaigns requiring assets such as logo and icon creation or animation, broadcast television commercials, radio commercials, online video, audio or video podcasts, print or digital advertisements, blog posts, and other original assets can be cost-effectively implemented and interconnected.
Marketing is most effective when guided by actionable metrics. While sales numbers provide superficial performance data there is no substitute for conclusive measurable results for individual efforts. With the ability to directly gauge engagement, we can design and track the performance of each asset to quickly report tangible feedback. A-B testing, QR code tracking, and analytical tools will keep you continually informed about which of your efforts are most effective and provide the most reach.